Motorpoint is one of UKT360’s biggest clients, photographing vehicles across nine imaging sites in the UK and achieving a consistent, sleek and stylish end result. This is helped by UKT360’s wide array of services, including several bespoke elements. Motorpoint benefits from fully automated background replacement, while the software quickly identifies potential issues, reducing the need for costly re-shoots to assist a high-volume, fast-paced business.
Alex Howland, digital marketing director, outlined UKT360’s role in Motorpoint’s success going back to 2010.
“High-quality, consistent and efficient imagery is critical to us at Motorpoint, and that is exactly what we continue to get from the photographic booths we operate across our sites, having worked with the team at UKT360 since 2010.
“Between UKT360’s automated background replacement and brand guideline fitting, customers are able to see the same standard of imagery of our stock no matter where it was photographed, ensuring they can rely on Motorpoint when shopping for their next car.
“Regular service visits and dedicated support engineers at UKT360 also ensure minimal downtime in the imaging process, as is vital to our fast-paced business.”
View at motorpoint.co.uk.
